Marketing Services

DPS marketing solutions gives our clients the edge to win business and improve business processes. Our industry data experts compile the necessary segmentation and analysis to refine all of our internal programs and to offer you the necessary solutions to improve ROI.

Sales Accelerator™ is a comprehensive competitive intelligence tool designed to answer key critical marketing and business questions. It is a process that the largest corporations in the world employ before they launch a new product or service or invest millions of dollars in a new idea. What can the DPS Sales Accelerator do for you?

• Identify your best customer prospects and find your hidden opportunities
• Profile and rank your market segments from best to worst customer prospects
• Establish the best price points for your products or services
• Provide acquisition and penetration rates by market segment
• Test key value propositions for your marketing messages
• Test marketing delivery methods
• Understand your Competition
• Identify and Forecast Trends in the Marketplace

Data Analysis Services

DPS data analytic team continues to evaluate call data, call trends and analyze call dispositions during the life of the contract. Proactive analysis of this data gives our clients the ability to make educated decisions on customer targeting and database segmentation.

DPS uses educated personnel with experience in mathematics and data analytics to continually evaluate customer data and assure it is statistically valid. DPS uses SAS Software which is the industry’s leading analytic software. More specifically, it is a process encompassing a range of techniques dealing with the collection, classification, analysis and interpretation of data to gain insight and reveal patterns, anomalies, key variables and relationships.

Data Segmentation Services

With custom dispositions in SalesCycle.NET, we continue to build segmentation of types of interactions being handled and profiles of customer segmentations based on status currently and historically. We can segment data down to the conversation level, giving us comprehensive knowledge of customer conversations and giving our clients the ability to make educated decisions on sales and marketing strategies.

Webinar Solutions

Webinars give you the ability to broadcast a customized, high quality online event to thousands of global participants simultaneously. Deliver a compelling, high-impact presentation to your targeted audience with robust data collection, branding and ROI tracking capabilities. DPS combines extensive experience with an ‘end to end’ solution to ensure successful execution of your online event